This profitability, after deducting operating costs, they will constitute the gain, the fruit of your effort and sacrifice, which constitute a genuine wealth source, but should not be forgotten or omitted, which is necessary for the collective good, a part of that generation of wealth, by way of the established taxation returns to the bosom of that society, of which we are partfor feedback, that community space, which we call the market with core resources that everyone without exception nor excluded we need. For the above purpose, we let ourselves to suggest that before starting any activity as that we have described, incursionemos in consideration of the following topics: for example: 1 – how much you know of likely consumers which aims to provide them with a purchase option. 2 – What are your preferences? Understand what their likely consumers on the concept of value of a product? 3 – Do value the? the same quality, or only interested in your price? 4 You are directed to a stable consumer which will return to sell you or simply what interests him in an occasional sale that does not generate a back link? 5 – What are the goods or services that you have in mind to offer. 6 – Who will be your providers: 7 – how much you know about the concept of responsibility Social 8 – how consubstantiated is found on the pillars of the economy: market, the supply, the demand, goods of consumption, the profitability, the value added, the taxation and taxpayer. 9. The concept of Retro power cycle: production product price offer demand to be able to purchase wage. A society like ours, developing needs the contribution of all, especially of those who seek to enter into character of entrepreneurs in the process of generating wealth. Evasive behavior regarding the role we want to play, It will only bring as a consequence, the indefinite postponement of the desired development, which, to be sustainable, cannot tolerate the selfish behavior of the a, or marginalization of those who must pay the consequences. Hugo W Arostegui original author and source of the article.